Everyone wants to become the next Jeff Bezos, and that’s the reason so many sellers chose Amazon as a place to sell their products. They knew that customer base is huge there, and they knew that working and selling products on this very platform will be extremely profitable! In fact, this is one of the reasons why sellers decide to become an “Amazonian!” However, some people fail, get suspended, or give up from the very first attempt: no one said it will be easy to become a person like Jeff Bezos!

But wait, does everything change after Bezos’ resignation? And yes, if you didn’t know, he resigned! The purpose of doing so is crystal clear, because the owner of the biggest platforms on earth has clarified everything in his letter! As Bezos says, he needs “to focus on the Day 1 Fund, the Bezos Earth Fund, Blue Origin, The Washington Post, and my other passions. I’ve never had more energy, and this isn’t about retiring. I’m super passionate about the impact I think these organizations can have.” Even though the reason is clear and quite understandable, we understand your worries and questions. We know, we know, Jeff Bezos’ resignation came out of nowhere, and we also know that you still have questions, especially in the sphere of Amazon seller suspensions!

The new CEO will be Andy Jassy, and honestly, this looks like a golden handshake! Even the fact that Jeff Bezos is one of the richest people on earth doesn’t stop him from doing anything he wants, because might is right, huh? But let’s forget about the new CEO, and talk about things that matter in terms of suspensions. Have you ever thought about the future of account deactivations? Will they also resign together with their owner? Unfortunately, not!

The Future of Suspensions

We regret informing you that suspensions will stay on Amazon. Just think rationally: without suspensions, Amazon will turn into a perfect storm of infringers, counterfeits and sellers who are not able to provide a good customer service! Without specific rules, Amazon will lose its reputation, its image and its name that has already spread all over the world!

But don’t think that we are defending Amazon. It’s quite the opposite! If Amazon loses its customers, you will lose them too! Sellers directly depend on the platform itself, which means that if Amazon jumps, sellers jump too: there’s no other choice. This is why both Bezos and Jassy are not willing to cancel suspensions: they are actually quite useful when it comes to enriching Amazon’s customer base.

Things We Need to Figure Out

Escalation gives you the opportunity to have your Plan of Actions  reviewed by people with a higher status. If you want your letter to be evaluated by Executive Seller Relations team, manager or senior investigator , you can certainly use the escalating method!   What we still don’t know is the new process of escalation. As you may already know, in certain cases, it is possible to escalate your case to the owner (ex owner) of Amazon – Jeff Bezos. Nothing is clear yet: do we have to change the addressee of our escalation letter or what?

In case you didn’t know, escalation to Jeff Bezos (or maybe to Jessy) is the last thing that you should to in order to reinstate your account. We’re happy to state that our team of Amazon professionals has sent many successful escalations without mentioning Jeff Bezos, which means that it’s not really necessary. However, if you think that there’s no other way, contact professionals and only then send your letter to the owner of Amazon! Plus, do you really think Bezos is going to open each and every letter that he receives?

In other words, we strongly believe that pretty much nothing will change. Amazon is Amazon, and a suspension is a suspension. The only thing that will work is studying and educating yourself on Amazon and Amazon suspensions. If you do everything right, you will be able to circumvent suspensions on this platform! Apart from that, our appeal service is always there, and will help you overcome any difficulty that stands on the way to your success!


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