Nowadays, private labeling is leading the pack among Amazon’s business models. Despite the fact that this method is considered to be one of the most expensive, nearly 70% of Amazon sellers are operating under this model. If you decide to launch your private label business on Amazon, you should be for suspensions, as they are lurking around for a bite or two.
Here are some tips we at Got Suspended Clients have to throw your way for you to avoid getting suspended on Amazon.
If you want to succeed in your Private Label Business, you should look at uniqueness with great seriousness. First of all, try to concentrate on building a successful brand with a well-known logo. Your trademark is going to be the face of your business, so try to be as unique as possible. If you take a closer look at giants like Apple or Coca Cola, you can see that they have become popular solely due to great brand names and well-thought-out marketing strategies, as well as their product quality.
Your Name is Secure
Another crucial part of this aspect is the registration of your trademark; it will help you a lot in avoiding Intellectual Property issues within your business and in differing from your competitors. We at Got Suspended Clients help Trademark Infringement issues with our professional legal team, and know more than anyone else how complex trademark complaints can get. Therefore, we strongly encourage you to register your brand at the trademark registry. Contact us for more info on how to get this done.
Thinking Outside the Box
Unfortunately, most sellers who are launch their Private Label business on Amazon, choose their products based on several commonly-agreed criteria. But let’s try to walk a different path and choose something really non-standard. You should devote due time to researching the market, identifying your potential customers, and finding top-of-the-line products for your killing sales!
The Power of C&D Letters
Let’s imagine that you are a successful Amazon seller (we hope you are!); you have built a powerful private label business from scratch. And suddenly you find yourself in a completely unusual situation: hijackers. If you notice that someone is selling your products without your permission or even worse, stealing your sales, then you should hit them with a Cease and Desist letter written by a legal professional. It will help you a lot in protecting your brand from hijackers and unfair sellers.
To wrap things up, you can see the importance of protecting your private brand. However, there is also another side of the coin that you should be aware of. Never use somebody else’s name, logo, or picture in your product description, since it may lead to very bad consequences within your business. Trademark Infringement is a constituent part of Intellectual Property complaints, which in its turn is considered to be a legal issue and should be handled solely by a legal attorney. Got Suspended Clients appeal reinstatement service is always ready to assist you in any IP issues within your business and negotiate both with Amazon and complainant parties. Feel free to contact us, and your account’s reinstatement won’t take centuries!